Not everyone is a super shopper, especially me, and super-especially when it comes to great gift ideas for clients. Some of us need months to come up with the perfect gift for people we know and love. So what happens when we need a last minute gift idea to say, “Thanks!” or “I appreciate your [...]
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Bankers need to play it safe. When they make a loan, they need a high degree of confidence that they will make the money back (plus some). A banker is most confident in a business plan that points to others already successfully doing what you intend to do. But entrepreneurial success doesn’t come from repeating [...]
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I want to ask you something. Be forewarned, this is a really edgy question. Who do you think is a higher “quality” prostitute, one that charges $10 or one that charges $10,000 dollars? No experience sharing please. Chances are (I hope) you have no way to gauge the quality of a prostitute, yet you did [...]
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Surfside Bagels was wiped out by Hurricane Sandy. The MSNBC Your Business Rescue Team was called into action. In this episode we share recommendations and strategies for recovering from the devastation.
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Systematizing your business is the key to unlimited success and growth. I know you know that. But many people struggle with the “where to get started” part. Do you need to systematize everything first and then cut the business over? Or do you simply automate the stuff you are doing already? The answer is no [...]
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Andrew Mason, 32, the charismatic, but controversial CEO of Groupon, has been fired. After a rocky leadership, profanity laced memos to the SEC, fuzzy accounting practices, SEC investigations, and a whopping 77 percent decline in the company’s share price, Mason now joins the ranks of the unemployed. The firing wasn’t a surprise. It came a [...]
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What are your secret, real talents? Secret talents are those special skills you have that you may not use on a regular basis. Everybody has at least one secret talent. It doesn’t matter what your secret talent may be. What matters is that you know it’s there. The talent is yours to use as you [...]
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I don’t care if your business makes a product or delivers a service, at the end of the day, people buy experiences. That soap your company makes, may be delivering the experience of cleanliness. Your competitor’s soap, assuming it is marketed differently, may sell the experience of wakefulness. Another may sell the experience of confidence. The [...]
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If you aren’t familiar with split testing, it is the closet marketers (that’s you) can get to omnipotence. In other words, it is the scientific method to discovering customer demand. Instead of guessing what customers and prospects will react to split testing gives you complete clarity by measuring their real world actions. Do you sell more of [...]
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One of the pros for working for someone else is that you have co-workers to prank. There are the great office pranks, like covering your bosses’ office in Post-It Notes, or wrapping a cubicle in plastic wrap and filling the space inside the cubicle with everything from balloons to empty soda bottles or packing peanuts. [...]
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7 Ways Bad Economies Are Good For Business I got the memo, but I chose not to attend any of the, “The economy sucks and my business is ruined,” pity parties people are throwing around me. I know all too well that economic issues have beaten businesses in this country with the ugly stick for [...]
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Advertising keeps getting more creative as time goes by. A newer type of advertising includes tattooing companies logos on your body as permanent ads. Below are some of the tattoo advertising examples I came across. Enjoy! 1. From The Neck Up The worst part about this gutsy tattoo is the fact that only one [...]
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I regret giving one business acquaintance of mine my cell number. He calls constantly, wanting me to help him or to order from him or do something for him in some way. Every time his number comes up on caller ID, I cringe. He has failed at professional persistence and has become a professional pest. [...]
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There is a 97% chance that your office voice mail greeting stinks. That’s because there is a 97% it sounds exactly like this: “Hello, this is (insert your name blurted out too quickly to understand). I am unavailable to answer your call at the moment, but if you leave your name and number, along with [...]
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For Those Who Can’t Read My Handwritten Note I admit, there is one downside to a handwritten note. . . sucky handwriting can’t be understood. So, just in case you can’t understand what I wrote, here is the text: Doing the expected is easy. Every single competitor of yours is doing the expected. [...]
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Few things are truly more important to entrepreneurs and small business owners than getting and keeping customers. After all, you’re not even in business unless you have products or services to sell and paying customers to buy them. So for many of us, customer service is no small thing. But we sometimes minimize its importance [...]
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A guest post by Rodrigo Laddaga of EMyth en ESPAÑOL Passion is a topic that is covered by many authors and gurus in these past decades, but I still see that many people “don’t get it” yet. When we talk about entrepreneurship and small business success or any kind of success we find that in each [...]
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Say goodbye to the status quo. The past economy was about industrialization. If you could make the same thing, consistently the same way, you won. The new economy is The Creativity Economy. The money is now being awarded to the most innovative companies, the most creative people, the rule breakers. Are you breaking the rules [...]
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In this video Mike Michalowicz, Author of The Pumpkin Plan, shares a simple strategy on how your business can stand out from the competition. This video was recorded in Livingston, New Jersey and presented live to members of EO NJ.
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5 Easy Steps To Finding Your Talents Is talent born or made? The dictionary says talent is a “natural endowment” of a person—so we’re all born with our talents. It’s up to us to grow and develop them, but the seeds are in us at birth. Talent is an ability or natural capacity or potential [...]
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A simple strategy to grow a remarkable business in any field.
The tell-it-like-it-is guide to cleaning up in business, even if you are at the end of your roll.