The challenges of starting a business can be daunting, but don’t let them discourage you.
Here are some key moments if you want to skip ahead:
- 00:00 Introduction
- 02:50 The SURGE model to capture opportunities
- 03:08 SEPARATE: Identify a distinct market to target
- 04:55 UNIFY: What are the patterns happening within your market
- 09:22 RALLY: Rally the community or groups to believe in something new.
- 11:19 GATHER: Engage the audience to market for you.
- 13:41 EXPANSION: Expand to new markets
I wrote a book called The Toilet Paper Entrepreneur to help you find your ideal audience and grow your sales. Learn more here.
This stuff may be simple, but it’s not always easy to take action. Luckily there’s a course to help you get started with your business the right way.
