Confession.
I have an essential oil diffuser. I mean. Look at this thing. It makes me feel international. And my office smells amazing. My team loves it too. A little extra for ambiance can really set the tone in your office and home. Or as it may be, home office.
On to books. I’m sure you know we have derivatives of my books. The latest business books that have come out are going to serve their industries and communities – and elevate the game.
I’m thrilled to share that Profit First for Minority Business Enterprises by Susanne Mariga was released this week. If you own a MBE, or if you know an entrepreneur who is of color, this is (in my humble opinion) one of the best written business books of the year. Susanne, who is a CPA, certified Profit First Professional (at the Mastery Level), and a Black American, shares Profit First strategies specifically enhanced to meet the unique experiences and business demands for people of color. If this speaks to you, I invite you to check it out. Or if you do business with vendors, clients, etc. who would benefit from this book, I think it is a powerful gift.
Another awesome derivative that was released this week? Profit First for Dentists by Barbara Stackhouse & Drew Hinirchs. The launch hosted by Barb and Drew for this book was nothing short of remarkable – and all virtually! They shared some wisdom and wise words too. So here are my wise words: If you’re a dentist, this business book will bring permanent profit to your business. If you are not a dentist, this is an extraordinary gift to give to your dentist. Could you imagine your dentist struggling with profit, worrying about the need for more clients, as they drilled away at your teeth? No thanks. I want my dentist to be profitable and focused. This book delivers on it!
Launch, by Jeff Walker, is a cannot miss. Jeff Walker is the godfather of the process! If you haven’t read Launch, get it now. Whether you have an established business or not, you will always be in the planning phase of next steps. Launch will give you a roadmap to your success.
“The title of this book, LAUNCH, is uniquely appropriate because Jeff Walker is the pioneer innovator of online marketing launches, as well as the online marketing industry’s foremost teacher. The careers of thousands of successful online entrepreneurs have already been launched by Jeff’s extraordinarily practical concepts, structures, strategies, tools, and processes. LAUNCH is a must read for all marketers—the go-to handbook for making money selling anything on the Internet.” —Dan Sullivan, President and Founder of The Strategic Coach
I hope these resources serve you (or someone you know) in your entrepreneurial journey. As always, I am wishing you tremendous success!
-Mike
