Cookie Policy

This is the Cookie Policy for mikemichalowicz.com, accessible from https://mikemichalowicz.com.

What Are Cookies?

This site uses cookies, which are tiny files that are downloaded to your computer, to improve your experience. This page describes what information they gather, how we use it and why we sometimes need to store these cookies. We will also share how you can prevent these cookies from being stored however this may downgrade or ‘break’ certain elements of the sites functionality.

How We Use Cookies

We use cookies for a variety of reasons detailed below. Unfortunately in most cases there are no industry standard options for disabling cookies without completely disabling the functionality and features they add to this site. It is recommended that you leave on all cookies if you are not sure whether you need them or not in case they are used to provide a service that you use.

Disabling Cookies

You can prevent the setting of cookies by adjusting the settings on your browser (see your browser Help for how to do this). Be aware that disabling cookies will affect the functionality of this and many other websites that you visit. Disabling cookies will usually result in also disabling certain functionality and features of the this site. Therefore it is recommended that you do not disable cookies.

You can also manage cookie consent at any time using the “Cookie Settings” button in the Site footer, or by using the preferences control further down on this page.

The Cookies We Set

  • Email newsletters related cookies

    This site offers newsletter or email subscription services and cookies may be used to remember if you are already registered and whether to show certain notifications which might only be valid to subscribed/unsubscribed users.

  • Forms related cookies

    When you submit data to through a form such as those found on contact pages or comment forms cookies may be set to remember your user details for future correspondence.

  • Consent management cookies

    When you respond to our cookie consent banner, we set cookies that remember your preferences so you are not asked again on every page. These cookies are strictly necessary for the Site to honor your privacy choices.

Third Party Cookies

In some special cases we also use cookies provided by trusted third parties. The following section details which third party cookies you might encounter through this site.

  • Google Analytics 4

    This site uses Google Analytics 4 to measure aggregated traffic and engagement. Cookies set include _ga, _ga_*, _gid, _gat, and _gac_*. Google Analytics operates in Google Consent Mode v2, which means no analytics events are transmitted to Google until you grant Statistics consent.

  • Gauges Analytics

    We use Gauges Analytics to understand aggregated website visits, referring sources, and site performance. Gauges collects information such as IP address, browser and device information, pages viewed, and referring website. No persistent cookies are set in your browser; session-level tracking is handled server-side.

  • Delphi.ai

    We use Delphi.ai to power AI-driven chatbot experiences on certain pages. When you engage with the chatbot, Delphi.ai may set cookies to maintain conversation state and receives typed messages, conversation history, IP address, and browser information.

  • OptinMonster

    We use OptinMonster to display lead-generation popups, subscription forms, and campaign notifications. OptinMonster sets cookies (including _omra, _omappvs, _omappvp, om-success-cookie, and campaign-specific identifiers) to determine which campaigns to show, track interactions, and remember whether you have already dismissed or completed a campaign.

  • Ontraport

    Certain lead-capture forms on our resource pages are powered by Ontraport. When you interact with an Ontraport form, cookies may be set for form-state management and to track submission attribution.

  • Vimeo

    We use Vimeo to host and display videos. When you view a page with an embedded Vimeo video, Vimeo may set cookies to track playback events, remember player preferences, and measure video engagement.

  • Simplecast

    Our podcast episodes are hosted and delivered by Simplecast. When you play a podcast through the Simplecast player, Simplecast may set cookies to track playback events and remember player preferences.

  • Google Fonts & Google Calendar

    Our Website loads web fonts from Google Fonts to render typography, and certain pages display calendar events using Google Calendar. These services do not set persistent cookies, but Google receives your IP address and browser information when the resources load.

  • Akismet

    Akismet processes comments and form submissions to filter spam. No persistent cookies are set in your browser; the relevant data is processed server-side.

Cookie Categories

We organize cookies into three categories so you can decide which ones to accept:

  • Essential

    Required for the Site to function. Includes consent preferences, session management, security/anti-spam, and core WordPress functionality. Cannot be disabled.

  • Statistics

    Help us understand how visitors use the Site (e.g., Google Analytics 4, Gauges Analytics). Disabled by default until you grant consent.

  • Marketing

    Used for lead-generation campaigns, interactive experiences, and form-related tracking. Includes OptinMonster, Delphi.ai, and Ontraport. Disabled by default until you grant consent.

Live Cookie Inventory

Below is a live, automatically-updated list of every cookie configured on the Site, organized by category. The list reflects the current state of the Site and updates automatically when cookies are added or removed:

Essential

Essential cookies enable basic functions and are necessary for the proper function of the website.

NameDescriptionDuration
wpconsent_geolocationThis cookie is used to store the consent settings based on the visitor's location.30 days
wpconsent_preferencesThis cookie is used to store the user's cookie consent preferences.30 days

Comments

These cookies are needed for adding comments on this website.

NameDescriptionDuration
comment_authorUsed to track the user across multiple sessions.Session
comment_author_emailUsed to track the user across multiple sessions.Session
comment_author_urlUsed to track the user across multiple sessions.Session

Google Analytics

Google Analytics is a powerful tool that tracks and analyzes website traffic for informed marketing decisions.

Learn more
NameDescriptionDuration
__utmaID used to identify users and sessions2 years after last activity
__utmtUsed to monitor number of Google Analytics server requests10 minutes
__utmbUsed to distinguish new sessions and visits. This cookie is set when the GA.js javascript library is loaded and there is no existing __utmb cookie. The cookie is updated every time data is sent to the Google Analytics server.30 minutes after last activity
__utmcUsed only with old Urchin versions of Google Analytics and not with GA.js. Was used to distinguish between new sessions and visits at the end of a session.End of session (browser)
__utmzContains information about the traffic source or campaign that directed user to the website. The cookie is set when the GA.js javascript is loaded and updated when data is sent to the Google Anaytics server6 months after last activity
__utmvContains custom information set by the web developer via the _setCustomVar method in Google Analytics. This cookie is updated every time new data is sent to the Google Analytics server.2 years after last activity
__utmxUsed to determine whether a user is included in an A / B or Multivariate test.18 months
_gaID used to identify users2 years
_galiUsed by Google Analytics to determine which links on a page are being clicked30 seconds
_ga_ID used to identify users2 years
_gidID used to identify users for 24 hours after last activity24 hours
_gatUsed to monitor number of Google Analytics server requests when using Google Tag Manager1 minute
_gac_Contains information related to marketing campaigns of the user. These are shared with Google AdWords / Google Ads when the Google Ads and Google Analytics accounts are linked together.90 days

Marketing

Marketing cookies are used to follow visitors to websites. The intention is to show ads that are relevant and engaging to the individual user.

Delphi.ai Chatbot

AI chatbot that captures visitor conversations, including typed messages and interactions.

Learn more
NameDescriptionDuration
embed.delphi.aiDelphi.ai chatbot loader script source.Session

Optinmonster

OptinMonster is a powerful lead generation tool that helps businesses convert visitors into subscribers and customers.

Learn more
NameDescriptionDuration
omwpapi.comOptinMonster admin loader endpointSession
opmnstr.comOptinMonster anti-blocker / cookieless endpointSession
app.monstercampaigns.comOptinMonster campaign delivery script source.Session
a.omappapi.comOptinMonster API loader script source.Session
om-success-cookie / omSuccessCookieused to determine if a visitor has successfully opted in to any campaign on your site to unlock content when using the Content Locking feature.365 days
om-success-{id} / omSuccess-{id}Used to determine if a visitor has successfully opted in to a campaign with the ID of {id} on your site365 days
omSeen-{id}Used to determine if a visitor has been shown a campaign by the slug. No expiration date30 days
om-{id}used to determine if a visitor has interacted with a campaign ID of {id} on your site.30 days
om-interaction-cookie / omGlobalInteractionCookieUsed to determine if a visitor has interacted with any campaign on your site.Session
om-global-cookie / omGlobalSuccessCookieUsed to prevent any future OptinMonster campaigns from showing on your site. Session
_omappvsCookie is used to identify returning visitors1 day
_omappvpCookie is used to identify returning visitors1 day
_omraUsed to store interaction and conversion data for campaigns in conjunction with Revenue Attribution1 year
omCountdown-{id}-{elementId}Used for countdown elements {elementId} in campaigns {id} to determine when it should completeSession
om-{id}-closed / omSlideClosed-{id}Used specifically with slide-in campaigns {id} to determine if it has been closed or not by a visitor. 30 days

Manage Your Cookie Preferences

You can change your consent for any non-essential cookie category at any time using the button below:

Related Documents

For details on what personal data we collect, how it is used, who it is shared with, and your rights as a visitor (including California CCPA/CPRA and EU GDPR rights), please see our Privacy Policy.

More Information

If you are still looking for more information, you can contact us by visiting: https://mikemichalowicz.com/contact/

Last Updated: This Cookie Policy was last updated on July 13, 2026.