Profit First Cover

Ready to level up?

Grab your FREE copy of Profit First, complements of Relay, the official banking platform of Profit First.

With Relay, you can set up your Profit First accounts and allocate funds by percentage ensuring every dollar is exactly where it needs to be– from profit to expenses to taxes.

*Relay is a financial technology company and is not a bank. Banking services provided by Thread Bank, Member FDIC.

Take your profit first

Adjust to your true OpEx

Accumulate cash & kiss stress goodbye

What if you could have profit guaranteed?

That was the question I asked myself after yet another year of my company’s check-to-check survival. I have become convinced that the biggest source of entrepreneurial stress (and even depression) is the lack of cash reserves.

I created the Profit First system to eradicate my own financial struggles. And I am honored to say, that as of writing this, over 175,000 companies have implemented the system.

The method is simple. Every time you get a deposit from sales, take a predetermined percentage of that money as profit. Of course there are a few more steps than just that. But even with the simple first step, of taking your profit first, you will become permanently profitable.

Profit is not an event. Profit is a habit. This book will show you exactly how to do it.

— Mike Michalowicz

Tell me where to send:

  • The two core chapters of Profit First
  • The entire set of free resources

The Official Banking Partner of Profit First

Open your Profit First checking accounts for free, and let Relay handle your transfers automatically.

Bank Like Mike

“Profit First completely transformed how I handle business banking. I hadn’t even finished the book before immediately putting a four-account distribution system in place. As a result, Mike’s system moved me from break-even to profitable within a month.”
Jenny Blake, Author of Pivot

“Profit First is a brilliant smack-upside-the-head revelation for entrepreneurs. With fascinating stories and wit, Michalowicz shows how to remove your nose from the grindstone, climb out of the quicksand, and build a business that loves you back.”
Sally Hogshead, Author of Fascinate and How the World Sees You

“Entrepreneurs commonly confuse cash flow with profitability. Profit First makes the process so radically simple that you no longer have an excuse not to be profitable AND have cash flow!”
Greg Crabtree, Author of Simple Numbers, Straight Talk, Big Profits

“Profit First may arguably be one of the greatest ‘hacks’ of all time. Apply the pay-yourself-first principle to your business and watch the profits roll in.”
Chris Guillebeau, Author of The $100 Startup and Born For This

“Quit being a slave to your own business and start making some serious money. Follow Mike’s counter-intuitive advice and put profits first.”
Verne Harnish, Author of Scaling Up and The Rockefeller Habits

“Profit First is a game-changer. I implemented the system into both of my businesses and increased profits by 21%. If you want to turn a profit and grow your business, you need this book.”
Michael Port, Author of Steal the Show and Book Yourself Solid

Now that you are learning about Profit First, let’s put it into action:

The 4 easy steps to making your business permanently profitable:

1) Get the free resources

2) Read the book

3) Master the process

4) Make serious profit permanently