I hope you have your seat belt on (even if you’re sitting in your office chair). At the very least you’re about to experience a jolt, and at the very best you are about to master the greatest tool for colossal business growth. This best kept secret is not so secret after all. It is something you likely have already heard about – it’s called Pareto’s rule, or the 80/20 principle. The secret is not in knowing it, it’s in using it.

In case you’re not familiar with the 80/20 rule here is a quick primer: In 1906 an Italian economist named Vilfredo Pareto noticed that 80% of the land in Italy was owned by 20% of the population. He started looking around and noticed that 20% of the pea pods in his garden contained 80% of the peas, and so and on and so on.

The resulted was the greatest find in the history of economics… the 80/20 principle. In fact, the success of your business depends on your successful application of this principle. [Read More at Nextiva]