Show Summary

Are you positioning yourself as your customer’s hero? Sounds like a smart move, right? Don Miller joins us to explain why this is exactly the WRONG role for you, and how to get clear on your message and offerings. Welcome to episode 259 of the Entrepreneurship Elevated Podcast!

Our Guest

Donald Miller is the CEO of StoryBrand, and every year he helps more than 3,000 business leaders clarify their brand message. He is the author of New York Times best-sellers: Blue Like Jazz, Scary Close, and A Million Miles in a Thousand Years, and the #1 Wall Street Journal best-seller, Building a StoryBrand. Don is considered one of the world’s leading experts on the subject of story. His audiences are challenged to lean into their own story, creatively develop and execute the story of their team, and understand the story of their customers so they can serve them with passion. Don’s thoughts on story have deeply influenced leaders and teams for Pantene, Chick-fil-A, Steelcase, Intel, Prime Lending, Zaxby’s, and thousands more.

Guest Links

Website:  storybrand.com

Facebook:  facebook.com/donaldmillerwords

Twitter: twitter.com/donaldmiller

Instagram: instagram.com/donmilleris

Corporate Partners

Receipt-Bank – Software and service to make the gathering, storage & processing of bills, receipts and invoices as easy and as cost-effective as possible for businesses.

Nextiva – VOIP phone providers for small businesses.

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