Exploring the Hustle to Chill Ratio with Ariane Trelaun

Show Summary

On this episode Ariane Trelaun shares the hustle to chill ratio. She explains that hustling all the time is not the right solution. It’s talked about, but perhaps there’s something that can drive even more profitability and it’s this awareness of your profit to chill ratio. Discover the 5 elements that can make it a reality for you and achieve profitability by chilling. Welcome to episode 136 of the Profit First Podcast!

Our Guest

Ariane Trélaün is the founder and CEO of Do Your Thing, providing bookkeeping, pricing & profit coaching to women entrepreneurs. Ariane specializes in helping creative badasses feel confident about and in charge of their numbers, so they can get paid what they’re worth and build the lives of their dreams.

Not your usual accountant (um, did you see the ink?), Ariane is devoted to teaching others how to read & understand the story their numbers tell, using this key data to make the best possible, most strategic decisions for their businesses. And pricing? Pricing is pretty much her favorite topic, since it so often holds the key to transforming struggle into ease.

In a sea of people who are focused on getting you to break 6 figures or 7, Ariane cares much more about how many of those dollars you actually get to keep. And what kind of life you get to make. Which is why she’s all about owning Your Hustle to Chill Ratio – i.e., being the boss of how much you have to Hustle to earn some well-deserved Chill.

Interesting fact? Ariane didn’t start out expecting to be either in numbers or in business. Nope, her undergraduate degree is in Russian Language & Literature, and it was only after working in positions of increasing responsibility in the non-profit sector that she went back to school for her MBA. Name a finance-related title, and Ariane’s had that job, in the non-profit and for-profit sectors, for small and large businesses, local, national and international — Controller, CFO, Vice President of Finance & Administration, Treasurer.

When not nerding out on everything business, Ariane is busy loving life, whether it’s tending bees on her farmlet, training for running races, hiking with her dog, reading 52 books a year, writing, or just generally Instagramming everything.


Guest Links

Website: www.doyourthing.biz
Facebook: https://www.facebook.com/doyourthingbiz/
Instagram: ariane_doyourthing

Corporate Partners

Receipt-Bank – Software and service to make the gathering, storage & processing of bills, receipts and invoices as easy and as cost effective as possible for businesses.

Nextiva – VOIP phone providers for small businesses.

Fundera – Single source online funding for entrepreneurs. Also offers an adviser program for CPAs, bookkeepers and business coaches.

Fundbox –  The simplest and fastest way to fix your cash flow by advancing payments for your outstanding invoices.

Xero– Accounting software with all the time-saving tools you need to grow your business. Xero is always secure and reliable and our experts are here to support you 24/7.


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