If there is one thing I have learned in my 41 years life, is that authenticity is the ultimate path to success. Yes, it does yield financial freedom. But, it...

As entrepreneurs, we ask ourselves questions all the time – how we can get more customers, how we can get more money, or how even how we can get more...

I just interviewed my thousandth entrepreneur. Mind you, this is not a conclusion from formal tracking.  I myself have been an entrepreneur almost twenty years now.  From day one, I...

When we focus on the top line, any sale is a good sale. Any paying client is a good client. Anything that makes money is everything we want. Top line...

GAAP Accounting Is Kinda Useless Here it goes: The GAAP has it all wrong. Now, before you click the little X at the top of the screen to close out...

You Don't Get It, Because You Don't See It. You don't really get it. Nor do I. Nor does any entrepreneur. We think we know what it takes to build...

I received a call a while back from an entrepreneur who was thrilled to have landed the “big fish.” He pulled in a client who just signed a six digit...

I saw this billboard in New York City.  It totally misrepresents passion.  Passion is not the feature - what we do. Passion is in the benefit - why we do...

The excuses all sound so legit.  I don't have the money to hire someone!  The systems aren't in place yet!  Unless the new guy comes up to speed super fast,...

Psychographics are used to define persons by their interests, immutable laws, attitudes and experience. Too often we market to demographics alone, the quantifiable parameters of persons such as sex, age...