The Difference Between A Hobby And A Passion

A hobby is like a meal. It satisfies a hunger pang. But you can only eat so much before you get sick. A hobby brings satisfaction and pleasure, but it...

Make A Prospect Convince Themselves To Buy

Change Why So Low? Have you ever tried the "closing" technique where you ask your prospect to rate their interest in your offering on a 1 to 10 scale? Then...

Why The "Why" Matters To Your Customers

As an entrepreneur you already know this: You need to know your why - your purpose.  Among many other things, the why is the foundation of your passion.  It is...

The Difference Between Marketing And Public Relations

In this business answers segment we answer these questions: 1. What is the difference between marketing and public relations? 2. When scaling a business, what should I do first? 3....

111 Great Last Minute Gift Ideas For Clients

Not everyone is a super shopper, especially me, and super-especially when it comes to great gift ideas for clients. Some of us need months to come up with the perfect...

If A Banker Likes Your Business Plan, You're Screwed

Bankers need to play it safe. When they make a loan, they need a high degree of confidence that they will make the money back (plus some). A banker is...

What A Prostitute Can Teach You About Your Bill Rates

I want to ask you something. Be forewarned, this is a really edgy question.  Who do you think is a higher "quality" prostitute, one that charges $10 or one that...

Surfside Bagels: A Bagel Shop Business Rescue

Surfside Bagels was wiped out by Hurricane Sandy. The MSNBC Your Business Rescue Team was called into action. In this episode we share recommendations and strategies for recovering from the...

The Best Thing To Systematize In Your Business

Systematizing your business is the key to unlimited success and growth.  I know you know that. But many people struggle with the "where to get started" part.  Do you need...

The Lesson Derived From Andrew Mason’s Termination From Groupon

Andrew Mason, 32, the charismatic, but controversial CEO of Groupon, has been fired. After a rocky leadership, profanity laced memos to the SEC, fuzzy accounting practices, SEC investigations, and a...

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