consumers

How To Market Through Your Customers

We all know an effective marketing campaign can be the key that unlocks the door to a world of new customers.  The trouble is that consumers are buried under a...

Make People Buy More From You Using The Sampling Effect!

Ever walk past the perfume stands in the mall? If you have, you've been attacked by an army of perfume spraying sales clerks. It clearly frustrates most passerby's. So why...

Consumers And Contributors

It’s a consumer economy.  If consumer confidence goes down and people buy less, the economy slips.  If consumer confidence improves and people buy more, the economy improves.  That’s what they...

Consumers And Contributors

It’s a consumer economy.  If consumer confidence goes down and people buy less, the economy slips.  If consumer confidence improves and people buy more, the economy improves.  That’s what they say.

It may well be true for a state’s economy, a nation’s, or the global economy… but it’s surely not true for your personal economy. The more you spend (regardless of your confidence), the less wealth you accumulate. Yet the majority of people live their lives on the consumer side. It’s the minority who live on the contributor side. Not surprisingly, its the minority who accumulate wealth.

Instead of buying an information product (consumer), be the guy who makes it (contributor).  Instead of using credit cards (consumer), start a company that offers credit (contributor).

Instead of consuming, contribute. It’s the rule of the wealthy.