key

The Element of Job Ads That Is Most Important (And Often Forgotten)

We’ve all seen (and maybe even written) those job ads that make it sound as though the staff is a sunny, smiling crew and the environment is full of high-fives...

How To Get To The Key Decision Maker

If I had a product I wanted to sell you, would you ever let me solicit you? Hell no. No one wants to be sold to. So you put barriers...

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