loss

Top 9 Tips to Increase Profitability for Gym Owners

Profit is key to sustaining any business and gym owners are not an exception. With as many workout types and preferences as there are people in the world, the most...

Should You Raise Your Prices?

There is a danger when you raise your prices. You may lose customers.  It can (and does) happen. But you also need to realize that higher prices only result in...

How Loss Motivates People To Buy

More people buy my books after I speak, than before.  It's what you would expect, of course.  But why is it? The same number of people are there before and...

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