negative

So you have an employee or two and they are disgruntled. That is a problem for lots of reasons but especially the function of your business. So how do you...

Have you identified the “Debbie Downer” in your office? If you are fan of “Saturday Night Live,” like I am, you will know exactly what I’m talking about when I...

Buyers have a negative association to dollar signs and decimals. Even if it is for a fraction of a second, $39.00 feels more negative to consumers than 39 does. That's...