purpose
August 29, 2016
Unify Your Client Needs With Your Own
The common belief is that you must pivot your offering until you meet the needs of your customers. That is only partially correct. In fact pivoting to your client's needs,...
May 28, 2015
What Do You Stand For?
What do you stand for? What is your purpose? How is your company a platform for your purpose? So, tell me. What do you stand for? Got it? Good. Now...
May 26, 2015
Get Happy About Your Work Again! Here’s 8 Ways To Do It
Hate your work? Do you know why? It’s because you’ve lost your purpose. I mean you could happily carry a load of rocks on your back for 100 miles if...
February 25, 2015
Storytelling Can Kill Your Message
We tell stories because they paint pictures in people’s minds. When we get an audience – whether it’s one person or 2500 – thinking creatively and engaged in our story,...