Video
June 7, 2013
Catch Your Customer's Attention With New And Different
Customers notice when things change. Different is the easiest way to break out of the noise of competition. It doesn't guarantee that people will buy, but it does guarantee they...
June 4, 2013
How To Spark Gossip To Market Your Business
We all want our clients to tell other clients about our business. But how do you get them to spread the word? The obvious way is to provide a great...
May 27, 2013
Number Two Is Number One In The Customer's Eyes
Every entrepreneurial naturally strives to be number one. You want to be number one also, don't you? Hold your horses for a second. Number one means you are the king,...
May 21, 2013
How To Make Better Decisions With The 10-10-10 Method
In this episode of On A Roll, Mike Michalowicz, explains how to make better decisions using the 10-10-10 method. If you make a certain decision, what will the consequence be...
May 7, 2013
The Power Of Authenticity (The Authentic Entrepreneur)
If there is one thing I have learned in my 41 years life, is that authenticity is the ultimate path to success. Yes, it does yield financial freedom. But, it...
April 23, 2013
The Ultimate Sales Closing Technique
No one is ever as convincing to your prospect as the prospect themselves. In other words, if you can have your prospect arguing to you why they need your services...
March 28, 2013
Use Your Customers Existing Habits To Get What You Want
In this video, Mike Michalowicz shares two techniques for getting customers to do what you want simply by leveraging their existing habits. You will learn how to reduce customer shop...
March 11, 2013
The Difference Between Marketing And Public Relations
In this business answers segment we answer these questions: 1. What is the difference between marketing and public relations? 2. When scaling a business, what should I do first? 3....
March 6, 2013
Surfside Bagels: A Bagel Shop Business Rescue
Surfside Bagels was wiped out by Hurricane Sandy. The MSNBC Your Business Rescue Team was called into action. In this episode we share recommendations and strategies for recovering from the...
February 6, 2013
Use The Phoenix Effect To Make Customers Raving Fans
If your customers feel someone or something is superior to them, they will envy it. And if you are that "superior" thing, envy is not good. When customers envy something,...