Books

Kick 2020’s butt!

 There are a lot of 2020 memes floating around out there...none of them pleasant. How will 2020 end for you? Some of you have told me you’re doing just...

Independent and Black Owned Bookstores – And how to support other black owned businesses

There is an obvious economic shift these days. How can we not only work toward building and sustaining our own businesses, but support each other as well? What I love...

Writing a Business Book

When you have an idea for a book, where do you start? One of the most common questions I am asked is how to write a business book. You can...

A Look at Fix This Next

I know my next book, Fix This Next, will help you navigate your business in these uncertain times. As business owners and entrepreneurs we often spend our days trying to...

The Business Priority Pyramid

The entrepreneurial journey is an exceptionally peculiar one. We start our businesses with a clear vision of personal and financial freedom. Yet, that goal of freedom – the primary reason...

The Mom & Dad Marketing Plan For Profit First

In an effort to market my new book, Profit First Revised & Expanded, I employed the best (and most affordable) marketing experts this side of the Mississippi: my Mom &...

New Business Book, Surge by Mike Michalowicz, Demystifies Market Timing

Obsidian Launch announced the June 20, 2016 release of Surge, a new business strategy book from the author of Profit First, Mike Michalowicz. After launching and selling two multi-million companies,...

SXSW Author’s Dinner With Sam Horn, Daniel Pink, Nilofer Merchant, Nir Eyal

SXSW 2015 was amazing (albeit a bit overwhelming).  After speaking about Profit First at the Austin convention center, my friend (and awesome author of the new book, Stand Out) Dorie Clark...

Kindle Unlimited Teaches Us 5 Critical Lessons

My most recent book, Profit First, launched on July 8 of last year.  Ten days later, on July 18, Amazon launched its new subscription service, Kindle Unlimited.  Publishing a book...

TEDx Profit First by Mike Michalowicz

The GAAP formula has been around for ever: Sales - Expenses = Profit. Too bad its wrong. The formula rarely results in profit, and by using this formula most entrepreneurs...

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