Entrepreneur Strategies
December 6, 2013
Make Your Website The Same (But Do It Differently)
When it comes to website design (or any of your marketing materials), the unique, different and unexpected can work against you. It’s the marketer’s paradox. Being different is your biggest...
December 4, 2013
Ask Your Prospects What They Predict
People are more likely to do something when they say (or write) that they will. For example, if you announce to your family you are going to work out at...
December 3, 2013
Under Promise, Over Deliver, Repeat
Here's what drives me nuts - when my 2pm appointment calls me at exactly 2 o'clock to tell me they are running late. Why did they have to wait until...
November 20, 2013
Competitor Being Acquired?
After Penn State's massive Sandusky scandal broke, the football program went into turmoil. Fines, penalties loss of scholarships and a need to realign the entire program. During this turmoil other...
November 18, 2013
Great Is Just A Little More Than Good
The Olympics are just around the corner. Just like the prior Olympics and the ones before that, the first place medal winners will be two seconds or two inches or...
November 17, 2013
Crushing The Competition? Bad Move!
I loved the thought of crushing my competition. I reveled in their struggles. My goal wasn't to get more clients per se. My goal was to take more clients away...
November 15, 2013
A Lesson In Profitability – Admit Your Mistakes
Does it frustrate you when a politician or business leader or friend explains away their bad judgment call (or illegal activity)? Do you lose faith in them when they try...
November 7, 2013
Question The Assumption
Business is full of assumptions. It's just the way it is, I assume. The term "bankers hours" came about because of the limited, unaccommodating hours they kept. Banks were open...
November 6, 2013
Every Entrepreneurial Success Starts With A Belief It Can Be Done
There is one common ingredient in every successful business venture, in every life changing invention and every extraordinary entrepreneurial endeavor: Every success started with a belief that it could be...
October 26, 2013
Make New Rules
Google changed the search engine rules established by Yahoo, MSN and AOL (remember them?) from tons of news and ads on a search page, to a simple box. Then Google...