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Never Lose A Parking Garage Ticket Again

I don't know if you have ever lost a parking garage ticket, but let me tell you: it sucks! First of all, if there are parking attendants, they will struggle...

Better Answers Come From Better Questions

Some of my best ideas hit me in the shower.  I’ll be singing away, shampooing my hair when. . . BAM!  A great idea pops into my head and I...

Good Clients vs. No Clients vs. Bad Clients

All clients are not created equal. In fact, no client at all is better than a bad client. Mike Michalowicz, Author of The Pumpkin Plan & The Toilet Paper Entrepreneur...

False Urgency Kills Customer Loyalty

I recently bought my last proverbial truck load of coffee from CoffeeForLess. I have a Keurig, and found the CoffeeForLess site to be competitively priced for the Keurig cups.  I...

The Best Marketing Method Of All Time

The best marketing method of all time:   Amazing customer service.   It always brings customers back.  It always gets customers telling others. Try to consitently achieve that with any...

Do You Live In A Friendly Or Hostile Universe

“The most important decision we make is whether we believe we live in a friendly or hostile universe.” – Albert Einstein So let’s say you call for pizza and when...

A Trick To Instantly Break Stress

With your finger draw an infinity sign (a figure eight laying on its side) in the air.  Make it big.  Keep your hand going in this motion continuously. As you...

Pricing Dictates Perception

What if BMW radically changed their pricing model?  Imagine if BMW dropped the price of the car.  Significantly. Same car, same service, same experience, just one difference: They price the...

Pleasant Surprises: The Catalyst Of Business Success

A few days ago I wrote about an unpleasant experience I had at a hotel.  One small annoyance, and they lost my business permanently. When those small things are done...

You Are The Average Of Your Five Closest Friends

You are equal to your five closest friends. This is either good news or bad news, depending on the type of people you hang out with. You love your mob,...

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