Customer Loyalty

Ask your contacts if they would buy a product you're thinking about creating. They will surely say yes. Your product doesn't exist yet and they don't have to pay you...

The word “scaling” gets thrown around a lot. It seems every entrepreneur I meet is “currently scaling their business.” Yet it reality, they are far from it. Selling more is...

This is a picture (thanks to Google Maps) of the Virginia Tech drillfield, the center of campus. All the students living in dorms cross the drillfield every day to get...

You can be having a great day, then you stub your toe. Now the day is not as good. But it’s not just a physical experience that will influence your...

A funny and wise Dr. Seuss once said, “Be who you are and say what you feel, because those who mind don't matter, and those who matter don't mind.” Such...

e of the biggest fears of every entrepreneur is competition. After all, play your cards right and the customers will spend their money with you; play them wrong and you...

Customers don’t buy chimney cleaning services. They buy safe, roaring fires. Customers don’t buy Terry Cloth, sponges, soap and wax. They buy bragging rights for their shiny car. Customers don’t...

A while back, I received an email from two awesome entrepreneurs in Florida, Jorge and Jose from www.EcuDoctors.com. I have had the privilege to know these guys for a few...

When entrepreneurs mess up, we need to apologize. I’m not talking about indiscretions or extra marital affairs. I’m talking about mistakes in customer service, or missed promises, or any version...

I just returned from my annual business retreat. This year we decided to go to Costa Rica. We wanted to experience the world class whitewater rafting. What I didn't expect...