Customer Service

Movie trailers are front loads of the movies they pitch. Advertisements are front loads of the product or service they sell. Newspaper articles are front loaded to pack the essence...

In Dan Ariely's TED talk, he explains the power of the Ikea Effect. The concept is this: If you can get the customers to do some of the work to...

The best marketing method of all time:   Amazing customer service.   It always brings customers back.  It always gets customers telling others. Try to consitently achieve that with any...

A few days ago I wrote about an unpleasant experience I had at a hotel.  One small annoyance, and they lost my business permanently. When those small things are done...

The formula to creating a community of raving fans is simple: Over serve the best at the deliberate expense of the rest. Only when you have the courage to do...

You started your business to give you more freedom and way more money, but that’s not exactly what’s happening is it? If you’re like most entrepreneurs—you’re actually weighed down with...

If you have ever visited my home state of New Jersey there is a chance that the visit left you with one of two impressions. You may believe it lives...

You Don't Get It, Because You Don't See It. You don't really get it. Nor do I. Nor does any entrepreneur. We think we know what it takes to build...

Not everyone is a super shopper, especially me, and super-especially when it comes to great gift ideas for clients. Some of us need months to come up with the perfect...

I regret giving one business acquaintance of mine my cell number. He calls constantly, wanting me to help him or to order from him or do something for him in...