Sales
April 29, 2013
See It Through The Eyes Of A Client
You Don't Get It, Because You Don't See It. You don't really get it. Nor do I. Nor does any entrepreneur. We think we know what it takes to build...
April 27, 2013
Good Clients, Bad Clients And No Clients At All
I received a call a while back from an entrepreneur who was thrilled to have landed the “big fish.” He pulled in a client who just signed a six digit...
April 24, 2013
Marketing To Psychographics
Psychographics are used to define persons by their interests, immutable laws, attitudes and experience. Too often we market to demographics alone, the quantifiable parameters of persons such as sex, age...
April 23, 2013
The Ultimate Sales Closing Technique
No one is ever as convincing to your prospect as the prospect themselves. In other words, if you can have your prospect arguing to you why they need your services...
April 11, 2013
How To Memorize Any Speech In 5 Minutes
In this presentation Mike Michalowicz, shares the technique of using mnemonics for memorizing any speech in five minutes.
April 10, 2013
Make Things Simple And Make Simple Things
Simple is not easy. Complex is. Simple requires that you do the same thing as the complex, but with less. A lot less. Simple is hard, but when you master...
April 6, 2013
Book Yourself Solid Illustrated by Michael Port
The newest book by Michael Port, Book Yourself Solid Illustrated, is now here! In this video Michael Port shares insights on what you will (and won't) find inside.
April 3, 2013
Increasing Sales Via Old Fashion Packaging
Our prospects and clients are highly influenced by their first impression. It is called priming - what we see first, determines our perception of the things to come. You can...
April 2, 2013
Why Customers Constantly Want New, Different And Unexpected Stuff
Our brains are designed to assimilate oddities in our surroundings fast. We have to - it is a survival mechanism. In the caveman days, the hunter (possibly your great, great,...
March 29, 2013
A Secret: The Most Viral Marketing Method Ever
Nothing is as viral. Nothing spreads as fast. And nothing becomes the talk of the town (and the internet) as quickly as a secret. Gossip and whispers existed well before...



