Marketing Strategies
January 24, 2013
The 3 Critical Ways To Build Trust Via Your Website
There are many different types of websites. Marketing (think brochure), E-commerce (think eBay), Informational (think Wikipedia), Data Collection (think of the countless forms you fill out with those annoying required...
January 22, 2013
How To Build Trust With Prospects
People prefer to do business with other people (or things) who they know, like and trust. It makes sense. But how do you ever compete with established, big companies like...
January 10, 2013
The 15 Business Trends To Avoid This Year
Every day it seems like there are a dozen new trends that I "need" to jump on to give my business a competitive edge. The truth is most new trends,...
January 9, 2013
Why Fake It 'Til You Make It Doesn’t Work
Want to guarantee failure? Do this: fake it ‘til you make it. I bet you didn’t expect to hear that. I mean, how many times have you been told you...
January 2, 2013
Some of the Most Memorable Marketing of 2012
The world not ending on December 21, 2012, wasn’t the only memorable marketing moment in 2012. From Twitter and LinkedIn breaking up, to FaceBook posting an embarrassingly low initial public...
December 28, 2012
Business Tips For Women Business Leaders
Business Tips For Women Business Leaders The business environment has changed dramatically over the last 15 years. When I started my first company in 1996, it was still very much a guys...
December 23, 2012
How To Explain What You Do
The Customer Might Not Get It There is a danger in simply sharing a one or two word title of what you do. The reason is your customer may already...
December 21, 2012
How To Get More Business From Existing Clients
More Business From Existing Clients The easiest way to quickly grow your top line (and your bottom line for that matter) is by generating more business from existing clients. Instead...
December 17, 2012
Learn Entrepreneurship By Volunteering
Learn Entrepreneurship By Volunteering If I offered you a chance at an internship that would rock your business, and your business potential, more than any class you could take anywhere,...
December 10, 2012
Use Reality TV To Get Your Business More Exposure
Use Reality TV To Get Your Business More Exposure Television has changed in more was than just getting skinny enough to hang on the wall. There have been some amazing...
