Marketing
July 8, 2020
A new way to increase sales
Just about everything you read lately starts off with some reference to “these uncertain times”. It’s true, there is so much upheaval. We are facing a global health crisis, a...
July 2, 2020
Who is Your Customer Avatar?
Now more than ever, you need to pinpoint your market. But how? There is a common known concept for small and medium business owners. It’s also the least executed. And...
June 2, 2020
Going Virtual – How Live Events are Pivoting
Hey, remember conventions? Remember keynote speeches? Remember live summits? Me too. And now it’s all changing. Our current health crisis has forced you to pivot your business. And now, it...
March 21, 2020
Marketing During a Crisis
No one wants to be sold to right now. The pandemic and ensuing recession has created concerns regarding our health and livelihoods, and it’s the last time to ask something...
