Marketing

 When the new year starts, there are resolutions flying around and we tend to explore ways to hit that refresh button. How about applying that to your business, too?...

My friend Allan Dib is one awesome marketer. His book, The 1-Page Marketing Plan, is teaching business owners how to market in milliseconds. Here's some insight from one of the...

 One of the most actionable business tips I can offer is something you’ve heard a lot lately - Different marketing is better marketing. But you must know what your...

On the day I launched my first book, The Toilet Paper Entrepreneur, no one bought it. Not even my own mother. Feeling defeated, I had two choices: learn how to...

We know the pandemic changed the way many small businesses survive. We never heard the word “pivot” so much since Ross tried to get a couch up the stairs with...

Get Different hits the shelves on September 21st! As the date approaches, we thought it’d be fun to share just a few of our staff’s favorite quotes from the book....

I felt invisible. I had launched my first business, a VAR, in 1996. Back then the popular three letter acronym for a managed service provider, was Value Added Reseller. We...

  You need new marketing. You must Get Different. (No, as a matter of fact, I won’t stop telling you!) The world is evolving at a rapid pace, so the...

How do you motivate your employees? Cold, hard cash, baby. Or in this case, cash and prizes. When we returned to the office we started adding some fun things here...

 Your marketing needs some demo followed by some solid remodelling. How do I know? Because it’s true for every business. The world and the economy are always evolving. Heck,...