brand

A powerful name does wonders.     Recently, I went to a Savannah Bananas baseball game in, you guessed it, Savannah, Georgia. The intensity of the fanship was nothing short...

I went to the mall this past weekend to pick-up a few new shirts. At least... that was my intention. My fashion consultant (my wife, Krista) had other plans. Our...

Some entrepreneurs spend more time picking out a Halloween costume than they spend developing their own personal image. Even women, who traditionally allocate more time and energy to their appearance,...

Who will ever forget the Thanksgiving of 2009? We awoke on Friday morning from our turkey induced slumber to find out that Tiger Woods’ wife beat him up overnight. Tiger...

I meet with my mastermind once a month.  We sit down together for five hours to discuss our business (and personal) challenges. This past week, I was the first to...

Walt Disney has been quoted saying, “I believe in being an innovator.” And you know what? So do I, and you should, too! Innovation is the classic strategy for being...

As an entrepreneur you probably already know how important your brand is. Your brand really lets people know who you are and what you are about. In fact, it really...

Extreme is good. Extreme is awesome. Extreme is profitable. But when your extreme behavior is inauthentic, rooted in a desire to get attention by whatever means possible, extreme is bad...