Get Different

 “Better isn’t better, different is better. So get different.” - Mike Michalowicz Building my first two businesses taught me that the only way to get in front of the...

 Know what your marketing needs? It needs to pass the blink test. "Ok, ok, Mike, what in the world is the blink test?" Picture this: You're scrolling (and scrolling)...

 Ah, marketing, there’s a real trial and error aspect to it. Last month I announced that I was launching my new romantic comedy, Love Between the Margins. Didn’t know...

 When the new year starts, there are resolutions flying around and we tend to explore ways to hit that refresh button. How about applying that to your business, too?...

Meet Our Go-Getters These Go-Getters have been instrumental catalysts in educating fellow small business owners in the innovative Get Different marketing system. They are a part of what made the...

On the day I launched my first book, The Toilet Paper Entrepreneur, no one bought it. Not even my own mother. Feeling defeated, I had two choices: learn how to...

The term "marketing" can get a bad rap. But hear this: Marketing, good marketing, is your responsibility as a business owner. It's also your responsibility to stand out among your...

Get Different hits the shelves on September 21st! As the date approaches, we thought it’d be fun to share just a few of our staff’s favorite quotes from the book....

  GET THE BOOK   THE FIRST STEP IS GETTING NOTICED. THE SECOND IS GETTING BUSINESS. In Get Different, Mike Michalowicz reinvents the way marketing is done. In it, you will...

 My nose is in a book more than I write. It’s true. Because there’s no better way to broaden your mind, as well your business than reading books. I’m...