Marketing Strategies

In this episode of On A Roll, Mike Michalowicz share the details on the best movie for entrepreneurs. It is NOT what you think.

The hottest meme (an idea or behavior that gets copied or imitated by people, over and over again) in the last month or so, has been on Twitter with the...

Did you watch Scooby-Doo cartoons as a kid? Even if you only caught a few episodes, I bet you'll nail this match up quiz. Match the letter to the number...

Have you ever watched a PBS episode that features a tribe deep in the jungle? I admit, I am addicted to those programs. Once you watch just a few, you...

Mistakes? Not me. All right, all right. I’ve made a few. More importantly, I’ve seen it all. And in my experience, if you can avoid these whoppers, your success is...

I may have said this a thousand times already. . . when it comes to standing out, better is not better. Different is better. Have you seen those guys standing...

If your customers feel someone or something is superior to them, they will envy it. And if you are that "superior" thing, envy is not good. When customers envy something,...

Advertising has changed. A lot. Customer attention spans are nil.  We want what we want, not what you want us to want.  So how do you advertise when people want...

In this episode of On A Roll, Mike Michalowicz explains why you need to excel at the little things. Customers don't notice the big things you do right, because they...

Remember when husky meant fat? If you don't, you are too young or too old. Husky was the politically correct term in the 70's and 80's for overweight people. Then...