What are you working on right now? I want you to pause just for a moment and ask a question about it: “How do you double the results with half the effort?”
I know it sounds like an extreme question. But ask it of yourself anyway. In fact, ask it of all things you do. How do you double the results with half the effort?
You will only ever get answers to the questions you ask. So ask big questions.
Sometimes you’ll discover the answer. Other times you will find ways to get closer to the answer. Either way you win.
So, I’ll ask you one more time. How do you double the results, with half the effort?

