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I know more about phone systems than I really care to. Having owned three companies of all different sizes over the past 17 years, I have unintentionally become skilled in...

You remember 20 years ago, right?  Marketing was passive.  You would run a TV commercial or have the local radio station pitch your product.  Consumers would either listen or turn...

When it comes to website design (or any of your marketing materials), the unique, different and unexpected can work against you.  It’s the marketer’s paradox. Being different is your biggest...

When you leave your client’s site. . . After you provided the phone support. . . Once your customer opens your email. . . Are they talking about how happy...

People are more likely to do something when they say (or write) that they will.  For example, if you announce to your family you are going to work out at...

Here's what drives me nuts - when my 2pm appointment calls me at exactly 2 o'clock to tell me they are running late. Why did they have to wait until...

In the olden days – you know, the 80s and 90s – if you wanted to do business, you had to live and work close enough to population centers so...

e of the best ways to learn how you can get the most out of your business tools is by sharing ideas with the experts. I compared some notes with...

I didn’t have time to jet Down Under to interview Peter Miller, Director of WeddingMC.com.au, so we connected over Skype instead. He told me about the exciting ways he uses...

Though it’s sometimes difficult to physically catch up with PR guru Drew Gerber, CEO of Wasabi Publicity, Inc., he’s always available virtually. He’s a citizen of the world who currently...