sell

I don’t want that sales guy who is “so good” he can “sell ice to Eskimos.”  Why not? Because eskimos don’t need ice.  That sales guy has a horrible sense...

When you need money the most. . . when your sales are good, but your profits are bad. . . when you are exhausted and don’t want the business any...

Customers pay a premium for what makes you different than the competition, not what makes you the same. Be different. Sell those differences. Sell for a premium.

Jeez, do people get this one wrong! The sooner entrepreneurs understand that their customers do not consume their product or service, the faster they can focus on taking more money...

Have you ever heard of Buyer’s Remorse? Thought so. But did you know that with public access of the Internet truly taking hold twenty years ago, everything changed? The consumer...

Every small retail store wants to know how they can go about selling more of everything. And why wouldn’t they? The more they sell, the better their business is likely...

The left side of the human brain performs, among other things, story telling. Not just story telling to others, but story telling to ourselves. When you look at that pretty...